Learn the universal principles of wealth creation and explore our Smart Cards™.
Time | Growth | Risk
Watch Tobi — our trusted mascot — explain why
Discover why your second million comes so much faster than your first, and how a 10% average annual return can double your money every 7.2 years.
Compounded returns over time are your greatest ally in building wealth and achieving financial independence, but very few investors leverage its power correctly. Time accelerates wealth creation even if you do nothing differently, so the length of time you invest is far more important than how much you invest.
Losing just 1% in annual returns is losing 20% in long-term wealth. Visualize how even small changes in the rate of return can compound to significant gains.
At its core, wealth creation is about balancing your desire for growth against risk. You can never have one without the other. This video explains the staggering power of each percentage point in investment growth over time.
You cannot control the market or its volatility, but you should tailor your investment risk to your goals and de-risk other aspects of your finances that are completely within your control.
All investing carries risk, and the higher the growth you are chasing, the greater the risk. It pays to manage it just as you would manage other risks in your life. Your most powerful ally is time in the market rather than timing the market.
Tap a card to flip it. Watch the video and open the related guide.
